I have added more comic ad designs from our favorite comic books ads during the 60’s and 70’s. “Count Dante the Deadliest Man Alive”, “Tank Trap” war game toy soldier set, “Polaris Toy Sub” and “Sea Monkeys”.
Count Juan Raphael Dante (born John Timothy Keehan in Chicago, Illinois, 4 February 1939, died 25 May 1975) was a controversial American martial artist figure during the 1960s and ’70s.
Keehan was born in Beverly on February 2, 1939, to a well-to-do Irish American family. His father, Jack, was a physician and director of the Ashland State Bank, and his mother, Dorothy, occasionally appeared on the society pages of the Chicago Tribune. Keehan attended Mount Carmel High School and boxed at Johnny Coulon’s 63rd Street gym, and after graduating from high school he joined the marine reserves and later the army, where he learned hand-to-hand combat and jujitsu techniques. He trained under various martial arts masters during the infancy of Western interest in Asian martial arts during the 1950s. Most notable of the early masters he trained under was sensei Robert Trias. Keehan, after gaining his black belt in karate, went on to become a sensei himself.
Keehan was the mid-west director of the United States Karate Association (USKA) until 1962. He left that organization in 1964 to form the World Karate Federation. In 1990 a new World Karate Federation unassociated with Keehan’s was formed.
In Chicago, Keehan co-promoted America’s first full-contact style martial arts tournament at the University of Chicago on July 28, 1963, and hosted many other such tournaments during the 1960s, pairing practitioners of different styles against one another.
Keehan also worked as a hairdresser and had reportedly worked on some of the hair designs for Playboy models of the time.
During the nationwide racial strife of the 1960s, Keehan was one of the first American sensei to openly accept Blacks, Hispanics, and other non-Asian minorities as students, and reportedly left Trias because the latter refused to promote black students to black belt.
Keehan grew disillusioned with conventional karate instruction’s focus on ceremony, tradition and protocol over what he felt to be “effectiveness” and began developing his own style that he would promote as “street-effective”. Through these efforts, he developed a system that is now known as the Dan-te system, “Dance of Death” or sometimes (ironically, given Keehan’s dislike of traditional kata), the Kata-Dante. Theoretically, by learning all of the steps of Keehan’s “Dance of Death” you were thereby an effective fighting master.
 Count Danté, “The Deadliest Man Alive”
In 1967, Keehan legally changed his name to Count Juan Raphael Danté, explaining the name change by stating that his parents fled Spain during the Spanish Civil War, changed their names, and obscured their noble heritage in order to effectively hide in America (the surname Dante being in fact of Italian origin). (Count) Dantès is the protagonist of Dumas’ 1844 The Count of Monte Cristo).
He began heavily promoting himself via comic book ads as the Deadliest Man Alive. One had only to mail order for his instructional booklet World’s Deadliest Fighting Secrets (in which he outlined the “Dance of Death”) and they would also receive a free Black Dragon Fighting Society membership card. These comic book ads account for much of Count Dante’s lasting notoriety in pop culture.
“Yes, this is the DEADLIEST and most TERRIFYING fighting art known to man—and WITHOUT EQUAL. Its MAIMING, MUTILATING, DISFIGURING, PARALYZING and CRIPPLING techniques are known by only a few people in the world. An expert at DIM MAK could easily kill many Judo, Karate, Kung Fu, Aikido, and Gung Fu experts at one time with only finger-tip pressure using his murderous POISON HAND WEAPONS. Instructing you step by step thru each move in this manual is none other than COUNT DANTE”—“THE DEADLIEST MAN WHO EVER LIVED.” (THE CROWN PRINCE OF DEATH.)
The Black Dragon Fighting Society founded by Count Dante is an American martial arts organization and has no connection with and should not be confused with the Japanese Black Dragon Society, an ultranationalist secret society during the 1930s and 1940s.
The Dojo Wars
On July 22, 1965, Dante was charged with attempted arson when he and an accomplice, Douglas Dwyer, (The Second Deadliest Man Alive) were arrested while taping dynamite caps to a rival Chicago dojo. Both claimed to be under the influence of alcohol at the time but Dante explained this was the result of a disagreement with the dojo’s owner over payment for a tournament that Dante had arranged there.
The various enmities culminated in the Dojo War incident of April 24, 1970 where Dante and some of his students went to a rival dojo of the Green Dragon Society’s Black Cobra Hall. According to press coverage, upon entering the school, they claimed to be police officers and attacked the rival dojo’s students. The brief battle resulted in the death of one of Dante’s friends and fellow sensei, Jim Koncevic.
In former mob lawyer Robert Cooley’s autobiography When Corruption was King, Cooley states that he represented Count Dante during the trial following the 1970 Dojo War incident. Cooley recalls that Dante was ultimately acquitted but not before both sides were given a stern lecture by the judge citing everyone at fault. Cooley also suggests that Dante was a mastermind in the notorious 1974 Chicago Purolator vault robbery in which 4.3 million dollars was stolen. While not one of the suspects in the trial, Dante was allegedly questioned by Illinois grand jury and ultimately passed a lie detector test. Dante died shortly before the trial was completed which resulted in the conviction of all but one person involved.
Count Dante died in his sleep of internal hemorrhaging caused by a bleeding ulcer on May 25, 1975. The Black Dragon Fighting Society that he founded came under the directorship of his personally chosen protege and successor, William V. Aguiar. Aguiar died in January, 2005. The Black Dragon Fighting Society is now led by his son, Bill Aguiar III who is co-founder of his own online forum. and hosts the Official Black Dragon Fighting Society website. Through actions taken on behalf of Bill Aguiar III and his lawyer, Ashida Kim’s website(s) were suspended on Oct. 5 2005 for his illegal use of the BDFS trademarks and copyrights. Ashida has his own side of story. Aguiar’s group is currently headquartered in Fall River, Massachusetts.
Count Dante is one of the many eccentric characters referred to in Robert Rankin’s Brentford stories. A number of characters in these stories claim to have learned ‘dimac’ (presumably a corruption of Dim Mak, the “Touch of Death” advertised by Keehan) from a manual written by Dante. Dante himself is referred to as wearing a mask and living in hiding to avoid murder by the hidden martial masters whose secrets he has made public.
Furthering Keehan’s legacy, there is Bob Calhoun, a San Francisco a rock musician and professional wrestler calling himself Count Dante. Calhoun plays Dante as an infomercial huckster that appears to be both a tribute to and a parody of Keehan’s original persona. He wrestled for San Francisco’s punk rock lucha libre promotion Incredibly Strange Wrestling from 1997-2003. The promotion was best known for encouraging its audience to hurl corn tortillas at the wrestlers. Dante’s most frequent opponents were The Poontangler and El Homo Loco. The Calhoun’s band is called Count Dante and the Black Dragon Fighting Society and they have pressed two self-released CDs: “The Deadliest Man Alive” (1999) and “Fat Power” (2006).
Martin Kove, who played the character “Kreese” in the film The Karate Kid, ad-libbed his famous “Pain does not exist in this dojo…” monologue based on his time as a young student and Count Dante was his sensei.